Jason Postelwait

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Jason Postelwait

Shoney's - The comeback of an American mainstay

Shoney’s came to us with a problem. Well, a few actually. Over the years, one of America’s most beloved roadside diners had fallen by the wayside and was in danger of disappearing completely. But a new CEO/owner had taken the reigns and started implementing tons of changes to revive a once booming Southern mainstay. They wanted us to get the word out. It started with these commercials, illustrating several of the new changes at Shoney’s.

Won: Addy, Emmy


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